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KnightWorks
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Business Consulting, Strategic Planning, Marketing and Selling KnightWorks is a Miami-based business development agency that combines a business consulting practice, strategic business planning, an integrated marketing agency and a strategic selling service through one central source, Ray Knight. I work directly with "C" Level Executives and business owners to build and improve their businesses by creating and implementing strategies to energize their companies externally and internally. Specializing in all aspects of business development consulting, integrated marketing communication, and outsource marketing. Working together we acquire new clients, launch new products and services, forge alliances and partnerships, solve problems and enhance skill levels of marketing, sales and service executives and staff. We offer outsourced, integrated marketing and sales services on a fee and performance-based compensation structure.
Over 25 Years of Experience KnightWorks offers over 25 years of business development, marketing, sales, customer/vendor service experience in the U.S., Canada, Caribbean, Mexico, Central America, Latin America, Europe and Australia. Senior Executive positions in both privately-held and public companies combined with marketing consulting assignments have been successfully completed in over 23 industries in two languages (English & Spanish) and 8 countries and several Caribbean islands.
"Ray Knight assisted EdgeDesign on several levels. He has been an irreplaceable asset for new business strategies and marketing expertise. It is without hesitation that I recommend Ray and the experience he brings to the table."
Business Development From our vantage point, business development assignments include efforts that are focused internally within the client company and externally within the market environment. Using a SWOT analysis, ( Strengths, Weaknesses, Opportunities and Threats) methodology, we define the areas of greatest strategic and tactical importance and develop options and alternatives as part of a documented course of action. See other services and capabilities to understand the variety of tools, techniques and processes I use to help businesses develop their internal capabilities, procedures and service levels along with externally focused efforts to generate additional sources of leads, requests for proposals, alliances, strategic partnerships and alliances and new business. Event and Trade Show Planning In any industry, trade shows, conferences and seminars provide an excellent opportunity to achieve multiple objectives and developing or furthering corporate momentum. We have worked with clients on the development of strategy and tactics, advance communications, booth design, presentation development, vendor coordination, staff training, show execution, client surveying and post-show analysis, training and strategic planning. Over the years, we have worked to achieve one of, or several of the following objectives that these opportunities offer. Public and Trade Relations KnightWorks has formulated strategies, campaigns, content, releases and produced releases for a variety of clients in several industries using both traditional and online distribution sources. We have targeted and secured stories and placements in local, regional and national publications, local, regional and international online websites and trade journals and sites in several businesses. KnightWorks has also developed programs to maximize the impact of that press through reprints, website updates, email campaigns, trade show graphics and sales tool inclusions. For selected clients, we have translated that exposure into a low-cost source of new prospect, client and strategic alliance acquisitions. Consultative and Strategic Selling Techniques KnightWorks practices what it preaches in using consultative and strategic selling techniques to acquire new clients for my business and for my clients' businesses. I have undertaken consultative and strategic selling assignments in various industries by working with existing sales forces, hiring and training new sales forces and helping to hone existing sales management skills. Assignments have included, but are not limited to, the following examples: analysis of lead generation methods and results; analysis and development of discovery processes and information capture systems/contact management programs; buyer and non-buyer surveys to determine sales strengths and weaknesses; sales training on non-manipulative sales methodologies; use of third party sales/behavioral analysis systems for existing and new recruits: review, development and testing of new proposal and RFP formats, and the design, development, testing and implementation of new sales tools, processes, and presentation strategies. Interactive Marketing Over the last five years KnightWorks has been involved in the following areas of interactive marketing: Interactive kiosks; internet kiosks; on-screen ATM advertising; Internet research, strategy and web development; online marketing, online advertising, e-Mail marketing, business-to-business e-Commerce; business-to-consumer e-Commerce; business-to-industry (marketplaces) portals and e-Commerce; search engine research and planning; Flash site development; Intranet site development; site design and redesign; site analysis and multilingual site development and/or expansion. Online public relations, story placements and strategic alliances for new business development and lead generation have also been developed. We have built sites, worked with other inside and outside professionals and are currently developing several business-to-business sites. Testimonials American Gift Corporation "(Ray)|KnightWorks consulted with us on several marketing
and sales projects this quarter. Ray brought enthusiasm, professionalism, energy and
esprit de corps to every aspect of the work we did together. He’s a quick study and
a strategic thinker who is not afraid to get his hands dirty. He really seems to
have a knack for looking at projects, goals and objectives in ways that others might
not think of. Luckily, his suggestions were typically low cost or no cost and quick
and easy to implement. I know our organization gained from the experience and will
no doubt continue to
work with Ray Knight in the future."
"Ray keeps in mind the client's strategy and applies his creative outlook to execute it. He moves fast to ensure everything is done......"
"Far surpassing our expectations, Ray has performed with great will and vigor as he continues to attack every task by adding insight, vision, and a clear understanding of the big picture"
Royal Marine Insurance Group Testimonial Royal Marine Insurance Group- Aug, 25,2004, "As the President of a leading multimillion dollar niche marine and business aviation insurance agency in the Southeast serving high net worth individuals, I value customer testimonials regarding the quality of service delivered. Over the course of more than one year, Royal Marine Insurance Group has repeatedly selected KnightWorks, an outsourced business development agency, for a series of strategic planning, marketing and sales management assignments. This letter is offered as a written endorsement based on our individual and collective experience with those services. Ray Knight, CEO of KnightWorks claims in his sales materials that he Passionately Builds Businesses and Brands. From first hand experience, I know this to be true. Without the expense of a full-time, six-figure executive, Ray quickly integrated into our team as a true and value added resource and this relationship continues to contribute meaningful results. In sequence, the scope of assignments has ranged from strategic to tactical, requiring anything from a few hours to several months including:
Should you be looking at outsourcing services for ideas, insights, energy or experience to supplement your existing team or to add another dimension to your organization, I sincerely and without hesitation recommend that you initiate a dialogue with Ray Knight and consider putting him to the test. I did and I am pleased with my decision. Chances are you will be too!
I am available by phone 305-477-3799 (Ext. 209) to provide you with additional insights regarding our experience with KnightWorks."
Free Trial Offer What KnightWorks' "sells" is an intangible- expertise and talent. By their very nature, they are not a product that you "can see and feel" but one that you experience. Realizing that both your time and money are some of the most valued assets in your business, how can you minimize your risk in engaging my services? By trying them for free! My Free Trial Offer consists of two hours of research, homework, discussions and/or consulting session at no obligation. Upon your request, I will focus on the issues you bring to my attention to learn about the current challenges and opportunities facing your company. |
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